About us
The Serviced Apartments Association (SAA) was established in February 2000 as a private sector representative organisation in Singapore. It serves to uphold the interests of its members, as well as the operating standards of the serviced apartments industry.
Although serviced apartments have been in existence for more than 30 years, the industry only came into prominence in early 2000 with the increase in number of companies relocating employees or sending them on extended international assignments.
The accommodation considerations for these travellers started to go beyond that of a traditional traveller. The longer length of stay increased the demand for larger spaces, facilities and services that emulate the comforts of home and meet the needs of their families. As a result, the serviced apartments industry has evolved to deliver a premium quality of service beyond that of short-stay accommodations.
SAA’s membership is open to companies that own, develop or manage serviced apartment in Singapore. Members of the SAA are required to meet the operating standards defined by the association and the Urban Redevelopment Authority, Singapore’s land use planning and conservation authority.
There are currently 13 corporate members represented in the SAA. Collectively, they offer a wide range of serviced apartments across Singapore. These apartments are of varying sizes; provide convenient access to different parts of Singapore; offer quality service and are extensively furnished to make visitors feel at home.
A list of SAA’s members and their associated serviced apartments may be found on this website.
SAA’s mission is to uphold the interests of its members and be the collective voice of Singapore’s serviced apartments industry. We are always keeping an eye on key developments within the industry and running initiatives to help our members achieve operational efficiency where possible.
Darren Cher
President
Mae Ng
Vice President
Suan Tek Lan
Treasurer
Shangri-La Hotel Ltd
Pauline Hoon
Assistant Treasurer
Redvale Properties Pte Ltd
Eugene Lee
Secretary
Eddie Chan
Assistant Secretary
UE Engineers Ltd
Jessie Khoo
Committee MemberDorsett Hospitality International
Richard Tan
Committee Member
Pan Pacific Serviced Suites Orchard, Singapore
Chan Choy Yeen
Committee Member
Wilby Estate International Pte Ltd
Mike Chan
Committee MemberWing Tai Holdings Ltd
Joycel Yang
Committee Member
There are currently 15 corporate members represented in the SAA.
SAA members are fully verified to ensure that they meet the operating standards for serviced apartments industry in Singapore. This includes provision of certain amenities and services, rental periods and other requirements that cater specially to the extended stay market.
SAA members offer a wide range of serviced apartments that provide convenient access to different parts of Singapore.
All apartments offer the comforts of home, with large spaces of varying sizes, amenities such as kitchens/kitchenettes, and premium quality of service to make your stay truly memorable.
Mr Andrew Yee General Manager
Pan Pacific Serviced Suites Orchard, Singapore
The Serviced Apartment Association (SAA) represents members’ interest in terms of legislative and regulatory processes and as a committee member, Park Avenue is well-benefited from the membership. SAA provides a great platform for information sharing and engagement opportunity with fellow operators. There are opportunities to learn and discuss about best practices and the latest trends surrounding the industry. Hearing from my peers also allows me to benchmark our standards, as well as formulating and generating innovative ideas for businesses.
Ryan Sun General Manager (Hospitality)
Park Avenue Suites
As the Treasurer on the committee, and as a representative of Shangri-La Apartments, there is great value in our participation as we are able to speak as one voice as an association to address issues and to share feedback. There is also great synergy to be had as we benefit from staying abreast of with the latest updates and being aware of industry trends.
Siva Balasingam Area Financial Controller
Shangri-La Hotel, Singapore
